Jeunesse Global, the well-known manufacturer and supplier of health supplements and anti-aging products, came out victorious when they sponsored South Korean speed skater Kim Min-seok. Min-seok ended up winning the bronze medal in the men’s 1500m speed skating event in his Olympic debut at the 2018 Winter Olympics at PyeongChang. He was the first Asian athlete to ever win a medal in this specific event. He also went on to accomplish even more at the Olympics as he earned a silver medal in the men’s team pursuit.
Min-seok surprised the speed skating world as he went from a relatively unknown athlete to an Olympic medalist. As mentioned earlier, no other Asian had ever medaled in the men’s 1500m event before.
Jeunesse has been sponsoring individual athletes such as Min-seok, but the company is also now supporting sports teams in an effort to build global brand awareness. The world-famous Turkish football club Galatasaray SK recently announced that the team had entered into a multi-year sponsorship deal with Jeunesse Global.
Jeunesse manufactures and sells skincare products and health supplements worldwide. The company is perhaps best known for their Luminesce skincare product line that includes a cellular rejuvenation serum, a moisturizing complex, and an anti-wrinkle facial cream. With multilingual customer service, back office support, and a global enrollment system, Jeunesse utilizes a cutting-edge platform to share innovative products, training, and support through 32 fully operational offices and markets in more than 140 countries.
Jeunesse began in the minds of its visionaries Randy Ray and Wendy Lewis. They were able to achieve much success in their other businesses, so they emerged from retirement to launch Jeunesse on September 09, 2009 at 9:00 p.m. The number nine, which represents longevity, reflected the founders’ desire for their new company to change people’s lives for the better.
The pair has been enthusiastic about sharing their revolutionary youth enhancement products with the world. As a result, they now have a cutting-edge, global platform that has harnessed the power of technology to share innovative products, training, and support.
Kim Min-seok is not only thrilled about the sponsorship from Jeunesse, but he personally loves the company’s products as well. “I am so happy to be part of the Jeunesse family,” said Min-seok. “I’ve been using Jeunesse products for some time now, with great results. I love all the products, but I have to say my favorite is Reserve. It tastes great and provides the antioxidant power that’s so important in my training. I always keep Reserve and ZEN Fit® in my bag to use before and after training. To compete on the Olympic stage, I had to go into the games feeling my best, and with these products, I was able to do just that.”
Kim Min-seok wasn’t the only Olympic athlete that Jeunesse invested in. The company also sponsors the up-and-coming female South Korean speed skater Kim Min-sun as part of their strategy to further build global brand awareness.
Jeunesse could not be more pleased with how well Min-seok and Min-sun performed during the Olympics. Jeunesse chief visionary officer, Scott Lewis, said, “We were thrilled to support Kim Min-sun and Kim Min-seok as they pursued their Olympic dreams in their home country of South Korea. With their energy, dedication, and enthusiasm, these talented athletes perfectly capture the Generation Young® spirit, and we are honored to have them in the Jeunesse Family.”
The people at Jeunesse realize just how rare of a feat it was for Min-seok to capture two medals in his first Olympic appearance. “We are so proud of Kim Min-seok and congratulate him for earning silver and bronze medals and for taking his place in Olympic history as the first Asian athlete to medal in the Men’s 1500m event,” Lewis said.
Jeunesse, cleverly, has named their collection of products the Y.E.S. System. Y.E.S. is an acronym for the Youth Enhancement System that was carefully created by combining powerful ingredients that have formed a synergistic system of skincare and supplements you won’t find elsewhere.
Jeunesse would like to make the world a better place through their own amazing products, the inspiration and sponsorship of athletes, and through giving back to the world around them. The company is interested in helping empower communities that give children a brighter future. Because of this, they have started their own foundation, Jeunesse Kids™. The foundation’s goal is to create a positive impact in the lives of children around the world. As a nonprofit charitable foundation, Jeunesse Kids is funded and supported by a vast community of caring individuals whose mission is to build a better future for young people in underprivileged communities around the world.
Want more from Jeunesse? Check them out on Linkedin!